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Communication is all about programing a code of acceptance
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Communication is all about programing a code of acceptance.
RETAILOMANIA EDITOR
About Me
- Magnus Ohlsson
- Sweden
- Retail addict and marketing professional. I have dedicated most of my working life to the understanding of how to influence the consumer no matter if it´s inside or out of the store. Owner of Magnus Ohlsson Retail Management. www.morm.se
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Our own social status influences the way our brains respond to others of higher or lower rank, according to a new study reported online ... -
A new study in the Journal of Consumer Research found that ads featuring beauty products actually lower female consumers’ self-esteem. “... -
Retail trends 2013 from MAgnus Ohlsson
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A recession in the eurozone seems imminent, if not already here. It´s time to look back and see what it use to mean, but at the same time lo...
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In Mooresville, NC, a billboard has been erected that, during certain periods, emits the smell of grilling steak, that according to ScentAir...
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Adventure seekers are plunking down more than $50,000 to climb Mount Everest, but a new study in the Journal of Consumer Research finds th... -
Everything you ever wanted to know about making the perfect store layout, but where to afraid to askThe layout of any store is critical to obtain profitability. The main goal of layout planning is to handle customer flow, goods flow and to ... -
From the abstract: This research demonstrates that as individuals approach a goal, external representations which increase the ease of vi...
Recommended reading
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Empower Indirectly Using Co-creation - You increase your persuasiveness when you incorporate into what you’re offering the ideas of those you aim to persuade. A chief example of this point is th...
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trendwatching.com | PROTECTED: DRAFT PUB | Consumer Trend Briefing | May 2017 - An excellent briefing summary. Read the Protected: draft pub Consumer Trend Briefing from trendwatching.com »
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Grattis till Jesper Kouthoofd - Det blev alltså Jesper Kouthoofd som belönas med Platinaägg och blir ny medlem i klubben. Förlåt, akademien. Jag vill inte förta glädjen för Jesper Kouthoo...
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The Loopless and Buckleless Band for Apple watches - Benjamin Hubert of experience design agency LAYER has designed LABB, an innovative injection moulded selfgripping strap for the new generation of Apple Wat...
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Immersive dream adventures for hospitalized children - [image: stjude-children-virtualreality-immersive-360]As part of St Jude Dream Adventures, kids at the research hospital can experience real-time, immersi...
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